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Kenneth Henrie
is an Assistant Professor in the Keith Busse School of Business
and Entrepreneurial Leadership at the University of Saint Francis.
He received an MBA and a Bachelor’s of Business Administration in
Marketing from New Mexico State University. He is currently
finishing his Doctor of Business Administration in Marketing and
should defend his dissertation in late 2006.
Ken's
practical experience is primarily within the marketing function,
specifically in sales and promotion. He has held sales positions
in several Fortune 1000 companies and has sold a variety of
products and services, including advertising, insurance products,
and consumer durables. Ken has taught courses in marketing,
personal selling, promotions management, sports marketing,
marketing research, and small business management. His research
interests include consumer behavior, salesperson performance, and
consumers’ response to persuasion.
Honors
Golden Key
International Honor Society, 1999
Gamma Beta Phi
Honor Society, 2000
National
Scholars Honor Society, 2001
Eagle Scout,
1993
Order of the
Arrow, 1992
Professional Involvement and Affiliation
Academy of
Marketing Science, 2000-Present
American
Marketing Association, 2006-Present
Ad-hoc
reviewer, AMA Summer Educators Conference, Consumer Behavior
Track, 2001
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